MARKETING MORSELS COACHING CLUB
PART I: THE FOUNDATION
CHAPTER 4: BUSINESS/MARKETING PLAN
This week’s video introduces one of the most important building blocks within the foundation of your business, the business/marketing plan. This is truly how thriving businesses set themselves up for success -- by being intentional with how they position themselves in the market, really understanding how they compare to others in the same industry, and knowing how to set up their infrastructure and marketing efforts.
What are the factors involved in developing a business plan? In this video, you’ll hear about tools like the S.W.O.T. analysis and why it's important for making key decisions in your business. This kind of planning will help you set up your business starting right now and will even prove useful as your business grows.
You may not yet be ready to create a business plan of your own, and that’s totally fine. (That’s why you’re in the Coaching Club!)
When you are ready to take that step, though, I have a bonus for you which I share in this video.