You’ve probably heard the saying that people like to work with those they know, like, and trust, but have you stopped to consider what that really means? What is required to get people to know, like, and trust you?
The answer is that you need to focus on building your relationship with them before they’ll be willing to work with you. Building relationships is key to achieving success, but it’s often overlooked. Let’s stop glossing over this very important skill and talk about why you can’t achieve success if you don’t focus on building relationships.
Get to Know Your Ideal Client
As you get to know more about your clients, you’ll often find you solve pain points for them that you didn’t realize they had, and that allows you to sell more. This is not about pushing extra products/services on your clients that they don’t need. It’s about solving problems for them, and if you realize they could benefit from something you offer that you didn’t know they needed (and/or they didn’t realize you provide) why not let them know how you can help them? Yes, it increases your bottom line, and of course that’s good for you, but it also solves a problem for your client, and that’s good for them, too. Everybody wins!
Focus on Long-Term Goals
Whether you need help building relationships with your ideal clients, or any other aspect of growing your business, I can help. Schedule a FREE clarity call with me now so we can talk about all the ways I can be of service to your business so you can be of service to your ideal customers.
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