I work with a lot of entrepreneurs who do everything for their small business, and while that might be necessary when you’re just starting out, it’s not sustainable. As you grow your business, you’re going to need to recruit some help, but a lot of small business owners get so used to the idea of doing everything themselves that they don’t know when or how to start building a team to meet the growing demands of their business. If you’ve been thinking it might be time to start outsourcing certain things for your small business, let’s take a look at three of the most common signs that might be a good indication you need some help. You Constantly Feel Tired and Overwhelmed
Things Are Falling Through the CracksIf you feel like you’re working all the time, but there are still things that aren’t getting done, it’s time for your team to grow to match the needs of your business. If customers have started wondering where you are, or if they’re ever going to get the products/services they ordered, it’s time to outsource some tasks for your small business so you can make sure you have the time necessary to devote to every customer’s satisfaction. You Don’t Have a Steady Income
If you’re ready to ditch the feast/famine cycle and generate consistent income from your business, consider outsourcing some of your business tasks to a virtual assistant or a marketing manager. If you’re not sure where to start looking for professional help for your small business, consider scheduling a free clarity call so we can talk about where your business is and what are some things we can do to take it to the next level. I do TONS of networking and have relationships with professionals in many areas that I can refer you to so you can start outsourcing quickly and with a sense of confidence.
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As entrepreneurs and business owners, we often make the mistake of assuming we have to do everything ourselves. We have to have all the answers, and if we just buckle down and work hard enough, we can do whatever we set out to do. But the truth is no one has all the answers, and achieving your goals requires much more than hard work. It requires strategy, and a business coach can point out things you hadn’t previously considered and help you come up with a strategy for your business. If you’re on the fence about hiring a business coach, consider whether you’re ready to see these results in your business: Grow Your BusinessRegardless of your income level or how big your business is, a coach can help you take your business to the next level. Whether you just want to bring in more sales, or you want to explore new sources of income, a business coach can help you grow your business until you see the results you need. Put a Plan in Place
Put Systems and Processes in PlaceIt doesn’t matter what you’re offering your clients if you don’t have the right systems and processes in place to let your ideal customers know what you have, why they need it, and then provide it to them. Each of those steps requires having the right systems and processes in place, and that’s where a business coach can help you grow your business. You know your product/service is extraordinary, but a coach can help you communicate that to your target audience so they become customers. Enjoy Life MoreToo many stories of entrepreneurship glorify hard work, and while hard work is certainly one part of the equation, it’s far from the whole story. What most people won’t tell you is that one of the most important secrets to running a successful business is to work strategically, meaning you identify the tasks that really need to get done, and either ignore or outsource the rest, or put it lower down on your to-do list. It is possible to enjoy life to the fullest while running a successful business.
If you’ve been struggling to get the most out of your business, it might be time to get some help from a business coach. You can schedule a call with me now to talk over your struggles and how I can help you take your business to the next level. Learning is not just for children and young adults. And it doesn’t need to happen in a school (or online, as is the case for most of our students these days). Learning should be a continuous pursuit throughout our entire lives, and prioritizing learning actually becomes more important as we get older. Here’s why. Continuous Learning Is Good for Our Brains
Continuous Learning Reduces StressI talk with a lot of entrepreneurs and small business owners about fear and doing things they don’t want to do, and there seems to be a common thread running through them all: fear of the unknown. We tend to fear something if we’re not very familiar with it, and that fear can lead us to avoid it, which prevents us from getting to know about it, and the cycle continues. By focusing on continuous learning throughout our adult lives, we can reduce stress by learning about all kinds of things that used to scare us. Most of the time, we find it’s really not all that scary. Continuous Learning Makes Us Better Business OwnersFew things are as scary as starting and running a business. There are so many different elements and moving parts, and most entrepreneurs who are just starting out have to be a kind of jack-of-all-trades, doing everything from marketing to customer service to billing, even if they’ve had little or no training in those aspects of running a business. I always recommend hiring help whenever possible so you can focus on your genius zone instead of wasting time and energy on something that doesn’t give you joy or make you money. But even when you do hire help, you should know at least a little about the task you’re hiring them to do so you can make sure you’re hiring the right person for the job. So if you’re a business owner, you should constantly be learning new things about your business, even if you delegate certain tasks to some of your team members. Continue Your Learning with My Online Academy
When someone is looking for a particular product or service, there are some factors they’ll consider before making their decision. The first factors they look at are usually price and quality, maybe location if it’s something that can’t be provided online. But what if your price and quality are fairly similar to those of your competitors? What’s the one thing only you can provide that will make someone choose you over one of your competitors? I believe we all have something unique to offer. Plenty of people can do what you do, but no one can do it quite like you do. The trick is to find out what that special something is that makes you unique and convey it in all your messaging, so let’s go over some tips on how you can do that. Branding
Your branding should also include the tone of voice you use in all your content. Think of your favorite movie or TV show. If you were to see a written line of dialogue from that movie or TV show that you had never heard before, would you be able to identify the character who said it without being told? If the writing is any good, it should be easy, and the same goes for your brand’s content. People should be able to know it came from your brand, even if they don’t see your logo. RelationshipsIt’s a common saying that we do business with those we know, like, and trust, and it is so true. Even if your competitors are offering a lower price or have a more impressive website, someone who already knows and trusts you is much more likely to work with you over anyone else, so make sure you devote time to building relationships with your prospects. Attend networking events. Meet with them individually so you can get to know them on a more personal level. Empathize with their pain points, regardless of whether it’s something with which you can help. Even if they’re not ready to buy from you now, putting in the time and effort to help them now will pay off later when they are ready to buy. (If you'd like some great tips on Networking, check out my free online course Networking to Effectively Reach Your Goals.)
FoundationYour branding and relationship building should both be part of the foundation of your business, which means they come before everything else. If you can solidify those two aspects of your business, the rest will follow.
When people talk about what it takes to succeed in business, they tend to talk a lot about hard work, perseverance, and sometimes the importance of having “a head for business,” (whatever that means). What most people don’t talk about is making sure you have the right mindset to grow your business, which is too bad because your mindset is crucial to achieving your goals - much more so than your skill set or the number of hours you put in at the office. In fact, two people can have the same skill set and put in the same number of hours, but if one has the right mindset and the other doesn’t, the first person will be much more likely to succeed in growing their business. The good news is that, if you don’t have the right mindset, you’re not doomed to failure because you can develop a growth mindset. Here’s how: Focus on Your Goals
Get Rid of Negative Stereotypes
Face Your Challenges
Ask for Help
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Why Morsels?Business advice, Please tell me how you found me
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