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MICHELLE'S
​ MORSELS

How to Make Young Adult Volunteering Work for Your Nonprofit Organization

1/11/2022

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​If you’re struggling to attract and retain enough volunteers for your nonprofit organization, there’s an important group you might have overlooked: young adults.
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​The youth of today are both incredibly engaged with the issues of the world, and empowered to make the changes they want to see. That means they’re motivated to volunteer for issues they care about, and as a bonus, they tend to have more free time than their older counterparts, so if you have not yet considered how you can take advantage of young adult volunteering for your nonprofit organization, here are some tips for you.

​Get Involved with Young Adult Volunteering Programs of Local Schools

​Most schools offer some sort of extra credit for students who volunteer, and if you approach a local school that does not currently have a young adult volunteering program, ask if they’d be interested in starting one. Then you can volunteer to be the first nonprofit organization to join.

​Get on Social Media to Promote Your Young Adult Volunteering Program

​If your nonprofit organization is not already on social media, it’s past time to change that if you’re trying to get involved with young adult volunteering.
​Remember to be strategic about which social media channels you use. Today’s young adults are not on Facebook or LinkedIn, but they are on some of the newer social media channels, such as TikTok. Do your research to see where your ideal volunteer is hanging out online and start hanging out there yourself.
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​Talk to Parents About Your Young Adult Volunteering Program

For the young adults you can’t reach directly, see if you can talk to their parents about the benefits of young adult volunteering programs. Most parents would be thrilled to have their children volunteering for a local nonprofit organization, and since they already know their child’s interests, they’ll have an idea of whether your organization is the right fit for their child before they even bring it up to them.

Host Events to Grow Your Young Adult Volunteering Program

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In addition to raising money for your nonprofit organization, your fundraising events can also be a way to raise awareness for your organization. Someone who might not normally think to volunteer with you or donate through your website might be intrigued by a party you’re throwing with a certain theme. ​
​So in addition to hosting such events for your regular donors, also think about how you can leverage the event to raise awareness for your young adult volunteering program. Make the event something young adults would want to attend, and be sure to host it at a time and in a location that’s easy for them to access.

Get Help from a Nonprofit Strategy Rockstar

​If you’ve tried everything you can think of to build your young adult volunteering program for your nonprofit, but you feel like you’re not getting any traction, it might be time to talk to a Strategy Rockstar. You can schedule your FREE clarity call now to see how a Strategy Rockstar can help you achieve all your goals for your nonprofit organization.
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